> San Jose State University has a little problem with getting media attention > for their teams. It's *very* apparent for the hockey team, [...] > > So, how do your universities get the media and the local fan base to pay > attention? ^^^^^^^^^^^^^^^^^^ Promotion. Publicize your team's schedule. At the grass roots level, try the net. I live near San Jose, own part of a Sharks season ticket, and have never heard of the SJSU hockey team. I did, however, learn of the Stanford and Cal [Berkeley] teams through a posting by the Stanford goalie on USENET [ba.something] and hockey-l. I invited two hockey virgins to the Stanford-Cal game and they now both own part of the above mentioned season ticket. [I'll bet there are more Bay Area hockey-l subscribers than the 3 people whose posts I've noticed.] Get the fans and the media will follow. Good luck, Jeff Shimbo [log in to unmask] =========== And to all you hockey-l members out there ... since I haven't posted since fall ... here's my belated public thank you to Wayne Smith and the members of hockey-l for providing the only college hockey news readily available on the Left Coast and for hours of entertainment. Now will you guys lighten up on the ECAC and Ivy bashing? :-)