[snip]
>It has happened.  The term is "March Madness".  According to a sports show
>I saw last night on Prime, called "Prime Cuts", the term "March Madness"
>was first developed in 1939 by the Illinois High School Basketball State
>Championships.  They trademarked the term and use all money for the rights
>to use this term that it brings in to provide college scholarships for its
>high school students.
>Well, Illinois is now going after the NCAA because the NCAA has never paid
>a dime in the use of this term.  The NCAA is trying to defend themeselves
>by using such an absurd (IMO) argument that the public only associates that
>term with college basketball now.
     In addition, the term "Sweet Sixteen" is claimed by the city of
Louisville, though there is no indication that they care to do anything about
it, at least to my knowledge.  They coined the term back in the '40s or '50s
to refer to the final 4 rounds of the Kentucky state high school tournament,
which was held there one weekend every year.  Even though the Sweet Sixteen is
now held in Lexington every other year, Louisville claims title to the term.
Nice to see the NC$$ get theirs.   Don't forget to send Pat Riley a check every
time you use the term "Threepeat", too.  It's reaching absurd proportions, now.
Hey, since Hockey-L came up with the term "Phinal Phour" can we now charge
anyone else who uses it and use the funds for our own purposes (whatever the
hell those are)?  There, got some obligatory college hockey content in.
                        --Steve Moerland
                         MSU '92 (Weber who???)
                         UK '95 (Tonight vs. Arizona St. and our old bud
                                 Bill Frieder)