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- Hockey-L - The College Hockey Discussion List <[log in to unmask]>
Subject:
pep bands vs the marketeers
From:
Patrick Carr <[log in to unmask]>
Date:
Mon, 1 Mar 2004 11:02:03 -0500
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Patrick Carr <[log in to unmask]>
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There was an article in the Wall Street Journal a couple of months ago
about pep bands (it focused on basketball) and how they're getting
shafted by an influx of marketing promos and commercials during timeouts.

The scanned article is at

http://gneiss.geo.cornell.edu/brbaa/bands_wsj.pdf

We've seen some things like this at the ECAC and NCAA tournaments, but
nothing to the scale described in the article, thank god.

Pat Carr
Cornell '96

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