ESPN and ESPN2 are national sports networks. Their audience is a national
audience and this is to whom the announcers broadcast. They do NOT talk to the
knowledgable college hockey fan, because we are in such a pitiful minority as
to be correctly ignored. IF ESPN had to rely on college hockey fans to sell
advertising time during the broadcast, then the games would be interrupted by
commercials. However "big" the college hockey knowledgable audience is, it is
reduced by over 10,000 on game day.
 
The audience is your normal golf fan checking out what's on after the third
round of the Masters, the normal racing fan waiting for the Goody's Headache
Power 500 to start, and the normal NHL fan wondering who the best players in
the "junior leagues" are. So how do you appeal to the NORMAL sports fan with
very LITTLE knowledge of college hockey? You go with the BIG name and with
something that has AVERAGE appeal.
 
Start with the Hobey Baker (ONLY because it relates to the Heisman) and here
is a team with THREE Hobey Baker finalists and the winner!!! And how do you
impress the normal fan with this --- hit them over the head with it somewhere
between three and twenty times. Like them or not, but Leetch (NHL) and Flute
(NFL) have more appeal and recognition to the average and normal viewer of
ESPN than do ALL 40+ frozen four college hockey players.
 
People on this list whined about the announcers of LASY YEAR'S frozen four.
Who do you want to make you happy or at least quiet?
 
Nathan Eric Hampton
 
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